Fender | Scottsdale, AZ

Contribution | Location scouting /Coordination + Project Management + Art Direction + Design + Post-processing

Objective |  Create assets for various campaigns, promotional events, and branding initiatives that fit within the Fender brand.

Solution | Working directly with product marketing teams, I was able to conceptualize distinct visuals and photography that support Fender Academy, advertorial campaigns, and event creative. 

Collaborators | Eric Fairchild (photography), Scott Shipley